With the development of digital technology, more and more exhibition hall and experience center began to pay attention to the application of digital media and the popularization of the technology of interactive multimedia exhibition hall. Located in Munich, Germany, the BMW Museum in the exhibition hall design in the construction of the wall is not as a huge screen, but to show a dynamic city appearance. Exhibition design with 700 square wooden walls entirely in monochrome white light LED, led again to conventional glass curtain wall installation covered with a layer of frosted plexiglass dynamic sculptures. 714 small metal sphere elements, suspension in mid air, in the movement pattern out diversity and strange changes, the dynamic sculpture abstractly Restore Classic BMW models aesthetic appearance, in order to reflect the BMW unspeakable and imaginative power. Very avant-garde freedom and the visual experience of science fiction dream.
France George V Paris street BMW flagship store display model is the application of digital signage installation department. With the development of digital technology, more and more exhibition hall design, such as auto 4S shop, clothing store began to attach importance to the exhibition design of digital media and digital simulation of interactive exhibition hall design.